Wide Open — Prepared for Mary Jane Dunphe · One night, London · Interactive budget, all levers yours

Wide Open News­papers × Mary Jane Dunphe

Two editions for one night — EartH, London, 4 September 2026 · never reprinted · never discounted
01 — The idea, simply

A limited edition, numbered

A newspaper made for one night — the room, the date, the set, the writing. Every spread opens into a wall poster with real text on the back. Yours is a voice that has always arrived with a scene attached — Olympia, Vexx, CC Dust, CCFX, then Stage of Love — and newsprint is the format built to carry that: lyrics at poster scale, the history in the writing on the back. Run capped and numbered; when it sells out it is gone forever.

Straight, because the numbers below are small and we would rather you saw why. 4 September is a Night School label night at EartH — you are one of several names on the bill, not the headline. So we do not model the room; we model the share of the room that is there for you. Every figure on this page runs off that one number, and it is the first thing you should change if we have it wrong.

02 — The two financial structures

Who pays, who earns what

Structure 1 — We finance it

~$2,100 to Mary Jane Dunphe

Wide Open pays for everything — design, print, shipping. Costs recoup off the top, then the net splits 60/40 in the artist's favor. You write no checks and carry zero risk. ~$800 limited edition + ~$1,300 open edition. On one night at this size this is the structure we would honestly recommend — the downside is entirely ours.

Structure 2 — You finance it

~$2,500 to Mary Jane Dunphe

You cover production at cost~$1,600 upfront across both editions (print ~$630 + our design & production fee, $500 flat per edition) — and keep everything else. Baseline is a 60-copy limited at $30 plus a 150-copy open edition at $20. It edges out Structure 1 at these settings, but it is you carrying the risk on a night you are not headlining — worth saying out loud.

03 — Product A · Limited edition

Limited edition, numbered — for the night

Every number is a lever — drag them and the night recalculates. EartH Theatre holds 680; we model 35% of that as your share of a shared bill, which is 238 people. Tell us that is wrong and the whole page moves.

Print cost is dynamic — computed from our printer's volume curve and held between $2.00 and $3.00 per copy at any run size — short runs like these would cost more on the open rate card; we hold the ceiling: currently . No edition prints below 50 copies. Split fixed at 60/40 in the artist's favor (Structure 1). Design & production (Structure 2 only): $500 flat — our standing rate for a single night.
Copies printed
Gross retail
Net pool
Net to Mary Jane Dunphe
Net to Wide Open

The night, at your settings

EartH runs two rooms — the 680-cap Theatre and the 1,200-cap Hall. We have modelled the Theatre; if Night School has taken the Hall, every number here goes up.

Methodology per our standard model: hall fee on venue sales · 5% shrinkage & CC on venue gross · print costed on volume tiers · excludes sales tax.

04 — Product B · Open edition

Open edition — the paper that outlives the night

The second paper: not numbered, not capped to the room, lower ticket. It goes out at the show and then keeps selling through our store at newspapers.wide-open.xyz until we close it — which is why its run is bigger than the limited, and why it is the larger of the two numbers here. Still never reprinted.

One run, one volume tier — print held between $2.00 and $3.00 per copy: currently . The run is not capped by the room — it keeps selling through our store after the night. Design & production (Structure 2 only): .
Copies printed
Gross retail
Net pool
Net to Mary Jane Dunphe
Net to Wide Open

The open edition is the volume play: it prices lower and outlives the night. The limited is the scarcity play. Most runs carry both — the limited sells out early at the table, the open keeps selling after it is gone.

05 — How it runs

Production & next steps

EditorialLyrics set at poster scale, photography from the night and the archive, and real writing — Olympia to Vexx to CC Dust to CCFX to Stage of Love, and what it takes to keep a voice that size in rooms this size. Imagery under one-time license, commissioned, or straight from your creative team. Approval at concept, layout, and final — every page.
Logistics2–3 weeks concept-to-print, both editions together. Production and shipping are one week; design is the only real variable. Printed in Europe, so a London date carries no customs. Sold off the merch table on the night — no staffing burden.
Next1 · Tell us the real room and your real share of it. 2 · Pick one edition or both, and a structure. 3 · Archive access + concept session. 4 · Lock it — 4 September is far enough out that design is unhurried.